Nutrition incentive program launches in King City, Greenfield
KING CITY ā Aspire Health, in close collaboration with Blue Zones Project Monterey County, has announced the expansion of the Double Up Food Bucks (DUFB) program to South Monterey County.
Launched in November 2023 at the La Princesa Markets on Williams Road and East Alisal...
Cannabis represents 10 percent of Monterey County crop production as fruits, nuts decline
SALINAS VALLEY ā Monterey County Agricultural Commissioner Henry Gonzales has released the countyās 2019 Crop Report, which included an evaluation of cannabis production for the first time.
āThis report reflects a production value of $4,409,992,000, which is an increase of 3.5 percent from 2018,ā Gonzales...
Lavender Creek Co. partners with quilters to bring comfort to local patients
MONTEREY COUNTY ā Lavender Creek Co., Monterey Countyās local family-run lavender wellness brand, has announced a new partnership with the Monterey Peninsula Quilters Guild, providing locally grown lavender for the handcrafted eye pillows donated to CHOMP, Salinas Valley Health, Natividad and the VNA.
The eye...
Salinas Valley Fair returns with modified livestock show, entertainment
SALINAS VALLEY ā Salinas Valley Fair 2021 took place with an altered format due to Covid-19 pandemic health guidelines, but it was the first time since 2019 that fair-goers were able to show animals or pick up carnival food in person.
This yearās animal judging...
Community workshops exploring regionās water use underway in Salinas Valley
SALINAS VALLEY ā Salinas Valley Basin Groundwater Sustainability Agency (SVBGSA) is hosting multiple workshops this spring to provide residents and businesses of the Salinas Valley with an opportunity to learn about water use and management in the region.
The āOur Water Future in the Salinas Valley:...
Thousands turn out for 2023 Salinas Valley Fair in King City
KING CITY ā Once again the Salinas Valley Fair drew thousands of people to King City for a long weekend of family-friendly activities and entertainment, including its first-ever huge concert headlined by multiplatinum country singer Dylan Scott on Saturday night.
The 79th annual celebration featured...
Women in agtech: Martha Montoya
Editorās Note: The following profile is an excerpt from Amy Wuās upcoming book, āFrom Farms to Incubators: Women Innovators Revolutionizing How Our Food is Grown,ā which tells the stories of women entrepreneurs who are transforming agriculture through high technology.
Martha Montoya never imagined that her...
Monterey County looks to eliminate prior cultivation requirement for outdoor cannabis growers
MONTEREY COUNTY ā Monterey County Board of Supervisors narrowly voted Jan. 9 to make changes to its outdoor cannabis cultivation pilot program, allowing growers to double their canopy size and eliminate a requirement that made permit applicants prove cannabis was cultivated on the property...
Farmworker Housing Study Oversight Committee convenes to review progress
CENTRAL COAST ā Despite significant progress since the release of a landmark 2018 farmworker housing study quantifying critically overcrowded housing conditions for agricultural workers in the region, thousands more homes are needed to relieve severe overcrowding, unaffordable rents and ensure the stability of the...
Watsonville Rotary Club kicks off Pioneer Series
On March 29, the members of Watsonville Rotary and guests gathered at the Watsonville Elks Lodge for the first in a series of special monthly meetings.


















