King City mural dedication ceremony reflects on agriculture’s impact
KING CITY — King City in Bloom hosted a dedication ceremony on June 24 for the recently completed mural, “A Tribute to Cattle Ranching and the Salinas Valley Fair,” which is the organization’s third historic mural in the town.
Project co-chair Steve Schmidt spoke...
South County Farm Day 2026 brings agriculture to life for students
KING CITY — Hundreds of South Monterey County third graders took part in the 2026 South County Farm Day on Jan. 22 at the Salinas Valley Fairgrounds in King City, getting a hands-on introduction to agriculture, public safety and local resources.
The annual event, hosted...
Monterey County looks to eliminate prior cultivation requirement for outdoor cannabis growers
MONTEREY COUNTY — Monterey County Board of Supervisors narrowly voted Jan. 9 to make changes to its outdoor cannabis cultivation pilot program, allowing growers to double their canopy size and eliminate a requirement that made permit applicants prove cannabis was cultivated on the property...
Lavender Creek awarded 2024 SBDC Business of the Year for Monterey Bay region
GREENFIELD — Lavender Creek, a family-owned lavender farm and wellness brand located in South Monterey County, has been awarded the 2024 Central Coast Small Business Development Center (SBDC) Business of the Year for the Monterey Bay region.
The Central Coast SBDC’s recognition highlights Lavender Creek’s...
Salinas Valley farmers seek rebound after floods, virus hit lettuce crops
SALINAS VALLEY — Things were challenging enough for lettuce growers in Monterey County’s Salinas Valley before Mother Nature dealt a one-two punch in this year’s storms.
Farmers in 2022 had suffered an estimated $150 million in crop losses as impatiens necrotic spot virus — a...
Monterey County Fair Junior Livestock Auction returns with in-person show Saturday
MONTEREY — The thrill of in-person bidding at a livestock auction with live auctioneers and an engaged audience returns this Saturday, Aug. 28, with the Monterey County Fair Junior Livestock Auction.
The 2021 auction, returning for the first time since 2019, begins at 10 a.m....
Hundreds attend 2017 AgTech Summit in Salinas
Forbes Magazine hosted the 2017 AgTech Summit June 28 and 29. This annual invitation-only gathering was hosted by some of the largest names in the industry.
Winter storms cause $600M in Monterey County ag losses
MONTEREY COUNTY — This year’s onslaught of winter storms have cumulatively impacted a total of 20,073 acres and created $600 million of damage to the Monterey County agricultural industry.
On Friday, the County of Monterey Agricultural Commissioner’s Office released the results of a second survey...
Thousands celebrate ‘Golden Hills & Fair Time Thrills’ at 80th Annual Salinas Valley Fair
KING CITY — Nearly 40,000 people attended the 80th Annual Salinas Valley Fair over the course of its four-day celebration in South Monterey County last week.
Under the theme, “Golden Hills & Fair Time Thrills,” the 2024 Fair once again provided family-friendly activities and entertainment...
Grant helps agricultural workers succeed at Hartnell
SALINAS VALLEY — Hartnell College announced it has received a multi-year grant of $260,000 from Bank of America that will strengthen its ability to help Salinas Valley agricultural workers succeed and advance in an industry increasingly shaped by technology and automation.
The grant will support...

















