Nutrition incentive program launches in King City, Greenfield
KING CITY ā Aspire Health, in close collaboration with Blue Zones Project Monterey County, has announced the expansion of the Double Up Food Bucks (DUFB) program to South Monterey County.
Launched in November 2023 at the La Princesa Markets on Williams Road and East Alisal...
New mural honors Salinas Valley Fairgrounds and ranchers
KING CITY ā A new mural is in the works on the side of Peteās Towing, with artwork that pays tribute to Salinas Valley ranching and the Salinas Valley Fair.
The project is being spearheaded by King City in Bloom, with art direction by Jennifer...
Retiree reflects on half-century of agricultural work in Salinas Valley
SALINAS VALLEY ā Jesse Holguin retired from Gonzales Irrigation Systems on Dec. 31, wrapping up a career of 40 years with the company and more than 50 years in total with agricultural work.
Holguin began working for Mel Fowler of King City 51 years ago,...
Salinas Valley Fair once again brings thrills to King City
KING CITY ā The 78th annual Salinas Valley Fair returned after two years of Covid-19 pandemic closures with crowds packing the fairgrounds in King City, living up to the theme of āBack in the Saddle.ā
While total attendance numbers werenāt available yet, the four days...
Youth ready for Salinas Valley Fairās online livestock auction
SALINAS VALLEY ā Salinas Valley Fair activities will begin this week with the virtual junior livestock auction set for Saturday, May 8.
Like last year, Covid-19 pandemic health guidelines have caused an online format and an earlier scheduling than the traditional mid-May fair dates.
Youth from...
Monterey Countyās 2022 Crop Report reveals strength in lettuce industry, weakness in cannabis production
MONTEREY COUNTY ā Monterey Countyās crop production increased in value last year by more than $500 million despite decreases in both wine grapes and cannabis, according to the countyās 2022 Crop and Livestock Report.
Overall gross crop and livestock production was over $4.6 billion in...
Hartnell hosts conferenceĀ on āCulture of Food Safetyā
SALINAS VALLEY ā Nearly 400 people with a professional stake in the safety of fresh fruits and vegetables consumed worldwide gathered at Hartnell College on May 4-5 for the 17th Annual Western Food Safety Conference.
The conference, held on Hartnellās Main Campus in Salinas as...
Miss Salinas Valley Fair seeks applicants for 2024 title
KING CITY ā Applications are currently being accepted for the prestigious title of Miss Salinas Valley Fair, which is open to any junior or senior high school girl who is a resident or student of school districts in the counties of Monterey, San Benito,...
Weed control effort seeks to curb virus threat for Salinas Valleyās lettuce
SALINAS VALLEY ā Monterey County has enacted a mandatory abatement program for select weeds as part of an effort to contain the impatiens necrotic spot virus, or INSV, which has severely impacted the regionās lettuce crop in recent years.
Officials are urging residents who notice...
Local FFA members test their job interview and public speaking skills
Future Farmers of America members from King City to Watsonville gathered at Soledad High School for the annual interview contest on Jan. 31.


















