Focus on Agriculture

KING CITY — Aspire Health, in close collaboration with Blue Zones Project Monterey County, has announced the expansion of the Double Up Food Bucks (DUFB) program to South Monterey County. Launched in November 2023 at the La Princesa Markets on Williams Road and East Alisal...

KING CITY — A new mural is in the works on the side of Pete’s Towing, with artwork that pays tribute to Salinas Valley ranching and the Salinas Valley Fair. The project is being spearheaded by King City in Bloom, with art direction by Jennifer...

SALINAS VALLEY — Jesse Holguin retired from Gonzales Irrigation Systems on Dec. 31, wrapping up a career of 40 years with the company and more than 50 years in total with agricultural work. Holguin began working for Mel Fowler of King City 51 years ago,...

KING CITY — The 78th annual Salinas Valley Fair returned after two years of Covid-19 pandemic closures with crowds packing the fairgrounds in King City, living up to the theme of “Back in the Saddle.”  While total attendance numbers weren’t available yet, the four days...

SALINAS VALLEY — Salinas Valley Fair activities will begin this week with the virtual junior livestock auction set for Saturday, May 8. Like last year, Covid-19 pandemic health guidelines have caused an online format and an earlier scheduling than the traditional mid-May fair dates. Youth from...

MONTEREY COUNTY — Monterey County’s crop production increased in value last year by more than $500 million despite decreases in both wine grapes and cannabis, according to the county’s 2022 Crop and Livestock Report. Overall gross crop and livestock production was over $4.6 billion in...

SALINAS VALLEY — Nearly 400 people with a professional stake in the safety of fresh fruits and vegetables consumed worldwide gathered at Hartnell College on May 4-5 for the 17th Annual Western Food Safety Conference. The conference, held on Hartnell’s Main Campus in Salinas as...

KING CITY — Applications are currently being accepted for the prestigious title of Miss Salinas Valley Fair, which is open to any junior or senior high school girl who is a resident or student of school districts in the counties of Monterey, San Benito,...

SALINAS VALLEY — Monterey County has enacted a mandatory abatement program for select weeds as part of an effort to contain the impatiens necrotic spot virus, or INSV, which has severely impacted the region’s lettuce crop in recent years. Officials are urging residents who notice...

Future Farmers of America members from King City to Watsonville gathered at Soledad High School for the annual interview contest on Jan. 31.