Who will fulfill the vision of Cesar Chavez?
More than three decades ago, Cesar Chavez, founder of the first successful union for farmworkers, predicted a future in which the cities of California would be run by people who looked like him.
āHistory and inevitability are on our side,ā he said in one of his best-known...
Western Growers earns second $30K AgTech Innovation Grant
In a joint effort to accelerate the development of agricultural technologies, Wells Fargo has awarded Western Growers a $30,000 grant for the second year in a row.
Winter storms cause $600M in Monterey County ag losses
MONTEREY COUNTY ā This yearās onslaught of winter storms have cumulatively impacted a total of 20,073 acres and created $600 million of damage to the Monterey County agricultural industry.
On Friday, the County of Monterey Agricultural Commissionerās Office released the results of a second survey...
Weed control effort seeks to curb virus threat for Salinas Valleyās lettuce
SALINAS VALLEY ā Monterey County has enacted a mandatory abatement program for select weeds as part of an effort to contain the impatiens necrotic spot virus, or INSV, which has severely impacted the regionās lettuce crop in recent years.
Officials are urging residents who notice...
Watsonville Rotary Club kicks off Pioneer Series
On March 29, the members of Watsonville Rotary and guests gathered at the Watsonville Elks Lodge for the first in a series of special monthly meetings.
Nutrition incentive program launches in King City, Greenfield
KING CITY ā Aspire Health, in close collaboration with Blue Zones Project Monterey County, has announced the expansion of the Double Up Food Bucks (DUFB) program to South Monterey County.
Launched in November 2023 at the La Princesa Markets on Williams Road and East Alisal...
King City High senior crowned Miss Salinas Valley Fair 2023
KING CITY ā Salinas Valley Fair has announced Kyla Lambert, a senior at King City High School, as Miss Salinas Valley Fair 2023.
Over the next year, Lambert will represent the fair, making appearances at special events and inviting guests to attend the 79th annual...
Lofgren visits Salinas Valley, receives nod from Panetta and Rivas
SALINAS ā As the decennial redistricting process wrapped up last month, the concern from The Worldās Salad Bowl started to mount. Local politicians, regional business giants and other community leaders asked how a plan to pair the international agricultural hub with the Silicon Valley...
King City weighs Meyers Farmworker Housing permit extension amid development push
KING CITY ā On King Cityās First Street, so-named because it was, stands a metal building with a clock. This is the Meyers Farmworker Housing Facility, a dorm-style seasonal home for more than 350 agricultural workers from Latin America.
Since David Gill, Steve Scaroni and...
Farmworker resource center set for Greenfield
GREENFIELD ā The drive for Greenfield residents seeking county resources will be shortened with the creation of a farmworker resource center.
Monterey County Board of Supervisors approved the allocation of $250,000 on Feb. 1 for the creation of the center in Greenfield. The county allocation...


















