74.8 F
King City
March 24, 2026

From horses to Merrill’s Thundering Herd: Rose Escobar shares love of rodeo and serving others

SALINAS VALLEY — Ever since a young child, Rose Escobar dreamed of becoming a Rodeo Queen — a best-in-class combination of horsemanship and athletic abilities paired with personal skills of public speaking and knowledge of the heritage of agriculture. That dream came true this year...

A welcome tradition

The Castroville Artichoke Food & Wine Festival will return to the Monterey County Fair and Event Center for two full days of cooking demonstrations, activities, exhibits and entertainment.

King City mural dedication ceremony reflects on agriculture’s impact

KING CITY — King City in Bloom hosted a dedication ceremony on June 24 for the recently completed mural, ā€œA Tribute to Cattle Ranching and the Salinas Valley Fair,ā€ which is the organization’s third historic mural in the town. Project co-chair Steve Schmidt spoke...

High-tech upgrade in the works for Salinas Valley cooling facility

SALINAS VALLEY — A campus redevelopment project is underway in Salinas, which is aimed at improving agricultural technology in the Salinas Valley and advancing the nature of agriculture work. The Growers Ice Co. lot, located at the corner of Merrill and Abbott streets, was originally...

Guest Column | Food Security is Critical to Economic and National Security on California’s Central Coast

The agricultural stretch of California’s Central Coast along the Salinas Valley is often called the ā€œSalad Bowl of the World,ā€ and for good reason. It supplies over 60% of the nation’s lettuce and substantial portions of strawberries, spinach and broccoli. But beyond the fertile...

Thousands turn out for 2023 Salinas Valley Fair in King City

KING CITY — Once again the Salinas Valley Fair drew thousands of people to King City for a long weekend of family-friendly activities and entertainment, including its first-ever huge concert headlined by multiplatinum country singer Dylan Scott on Saturday night. The 79th annual celebration featured...

Watsonville Rotary Club kicks off Pioneer Series

On March 29, the members of Watsonville Rotary and guests gathered at the Watsonville Elks Lodge for the first in a series of special monthly meetings.

Monterey County Fair Junior Livestock Auction returns with in-person show Saturday

MONTEREY — The thrill of in-person bidding at a livestock auction with live auctioneers and an engaged audience returns this Saturday, Aug. 28, with the Monterey County Fair Junior Livestock Auction. The 2021 auction, returning for the first time since 2019, begins at 10 a.m....

Scheid Family Wines VP winemaker retires

Scheid Family Wines
MONTEREY COUNTY — Scheid Family Wines Vice President of Winemaking Dave Nagengast has announced his retirement after 20 years with the Monterey County-based wine company. Nagengast was the creative and organizational mastermind behind the company’s portfolio of wines, an early adopter of sustainable farming and...

Meal giveaway for farmworkers in Greenfield grows to 3,000

GREENFIELD — For the second time, thousands of freshly prepared meals were distributed to farmworker families suffering during the Covid-19 crisis on May 26 at Patriot Park in Greenfield. The food distribution is the latest effort by the United Farm Workers and World Central Kitchen...