New electric rideshare service offers transportation for farmworkers, low-income families in Monterey County
KING CITY ā Monterey County Supervisor Chris Lopez met with a representative from the Latino Equity Advocacy & Policy Institute (LEAP Institute) outside his new District 3 office located at 1011 Broadway St. in King City on Aug. 11.
The LEAP Institute recently launched Green...
From horses to Merrillās Thundering Herd: Rose Escobar shares love of rodeo and serving others
SALINAS VALLEY ā Ever since a young child, Rose Escobar dreamed of becoming a Rodeo Queen ā a best-in-class combination of horsemanship and athletic abilities paired with personal skills of public speaking and knowledge of the heritage of agriculture.
That dream came true this year...
Nutrition incentive program launches in King City, Greenfield
KING CITY ā Aspire Health, in close collaboration with Blue Zones Project Monterey County, has announced the expansion of the Double Up Food Bucks (DUFB) program to South Monterey County.
Launched in November 2023 at the La Princesa Markets on Williams Road and East Alisal...
Monterey County Board of Supervisors to mark 50th anniversary of āEl Cortitoā ban
SALINAS VALLEY ā Monterey County Board of Supervisors will host a special ceremony on Tuesday, June 10, to commemorate the 50th anniversary of a landmark legal case that arose out of the Salinas Valley and outlawed the use of āEl Cortito,ā or the short-handled...
Retiree reflects on half-century of agricultural work in Salinas Valley
SALINAS VALLEY ā Jesse Holguin retired from Gonzales Irrigation Systems on Dec. 31, wrapping up a career of 40 years with the company and more than 50 years in total with agricultural work.
Holguin began working for Mel Fowler of King City 51 years ago,...
Students join Supervisor Lopez for annual pumpkin distribution in South Monterey County
SAN ARDO ā Monterey County Supervisor Chris Lopez and his District 3 team marked the fifth consecutive year of distributing pumpkins to South Monterey County students, thanks to a generous donation from Braga Fresh Farms.
Lopez celebrated his birthday Oct. 14 by joining the team...
Miss Salinas Valley Fair seeks applicants for 2024 title
KING CITY ā Applications are currently being accepted for the prestigious title of Miss Salinas Valley Fair, which is open to any junior or senior high school girl who is a resident or student of school districts in the counties of Monterey, San Benito,...
Research suggests fresh grapes are a superfood
CALIFORNIA ā A new article appearing in the current issue of the peer-reviewed Journal of Agriculture and Food Chemistry explores the concept of āsuperfoodsā and makes a case that fresh grapes have earned what should be a prominent position in the superfood family.
The author,...
Raleyās, FirstFruits Farms deliver 30,000 pounds of apples to Food Bank for Monterey Country
MONTEREY COUNTY ā Raleyās and Washington-based FirstFruits Farms donated 30,000 pounds of fresh apples on April 1 to the Food Bank for Monterey County.
The contribution was made possible by Raleyās customers who purchased select apples during January and February as part of a give-back...
Taylor Farms donates vegetables to Mee Memorial clinic patients
SALINAS VALLEY ā In honor of both National Diabetes Month and Diabetes Education Week, Taylor Farms donated 500 bags of salad and packages of assorted vegetables to the families visiting Mee Memorial Healthcare System clinics in King City and Greenfield on Nov. 15.
There were...


















