Watsonville Rotary Club kicks off Pioneer Series
On March 29, the members of Watsonville Rotary and guests gathered at the Watsonville Elks Lodge for the first in a series of special monthly meetings.
Salinas, Soledad celebrate National Salad Month
In celebration of National Salad Month and in recognition of the great agriculture bounty of the Central Coast, the California Welcome Center Salinas and the Soledad Visitors and Gateway Center will be giving out free samples of fruits and vegetables.
Salinas Valley Fair to host online livestock auction Saturday
KING CITY ā Salinas Valley Fair will host a virtual livestock auction this Saturday, June 20.
This yearās auction is a charitable auction, with no meat product exchanging hands. Proceeds will instead be directed to 4-H and FFA exhibitors who participate in the auction. Some...
Monterey County crop values increase again in 2017
Agricultural Commissioner Henry Gonzales has announced that the economic value of Monterey County agriculture increased by 4 percent in 2017, as compared with 2016, with crop production values of $4.4 billion.
Nutrition incentive program launches in King City, Greenfield
KING CITY ā Aspire Health, in close collaboration with Blue Zones Project Monterey County, has announced the expansion of the Double Up Food Bucks (DUFB) program to South Monterey County.
Launched in November 2023 at the La Princesa Markets on Williams Road and East Alisal...
California State Fair announces Agriculturalist of the Year
The California State Fair has announced the recipients of the prestigious 2017 agriculture awards, which will be presented at the annual Friends of the California State Fair Gala.
Women in agtech: Claudia Pizarro-Villalobos
Editorās Note: The following profile is an excerpt from Amy Wuās upcoming book, āFrom Farms to Incubators: Women Innovators Revolutionizing How Our Food is Grown,ā which tells the stories of women entrepreneurs who are transforming agriculture through high technology.
Claudia Pizarro-Villalobos was born and raised...
āBerryā Bliss: Thousands flock to 2025 Salinas Valley Fair for food, fun, music and tradition
KING CITY ā The 81st annual Salinas Valley Fair brought thousands of fairgoers to King Cityās Salinas Valley Fairgrounds from May 15 to 18, delivering on its promise of āThe Berry Best Fair.ā With a theme honoring the regionās rich agricultural heritage, this yearās...
ALBA celebrates National Fruits and Vegetables Month by cultivating new farmersĀ and fresh food in Salinas Valley
SALINAS VALLEY ā As the country celebrates National Fresh Fruit and Vegetable Month this June, the Agriculture and Land-Based Training Association (ALBA) is spotlighting the farmers behind the produce ā and the power of farming to change lives.
Located in the heart of the Salinas...
King City doctor launches Justice with Healthās clinic book program
KING CITY ā Next month, 18,000 childrenās books will be distributed to low-income health clinics in Monterey and Solano counties as part of a revolutionary new reading program targeting farmworker families.
Joshua Deutsch, a family physician at Mee Memorial Hospital in King City and Greenfield,...















