Scheid Family Wines achieves Bee Friendly Farming Certification
SALINAS VALLEY — Scheid Family Wines has successfully obtained the Bee Friendly Farming Certification for its estate White Flower Vineyard, a prestigious designation that underscores the Greenfield winery’s commitment to sustainability and environmental stewardship.
This certification, awarded by Pollinator Partnership, recognizes Scheid’s efforts to promote...
California Rodeo Salinas unveils 2026 commemorative poster
SALINAS — California Rodeo Salinas has unveiled its 2026 commemorative poster, a striking tribute to patriotism and tradition.
This year’s design features Retired Sgt. First Class James “Guido” Davis parachuting the American flag into the arena from 5,000 feet above — a moment that has...
Monterey County’s 2022 Crop Report reveals strength in lettuce industry, weakness in cannabis production
MONTEREY COUNTY — Monterey County’s crop production increased in value last year by more than $500 million despite decreases in both wine grapes and cannabis, according to the county’s 2022 Crop and Livestock Report.
Overall gross crop and livestock production was over $4.6 billion in...
Women in agtech: Claudia Pizarro-Villalobos
Editor’s Note: The following profile is an excerpt from Amy Wu’s upcoming book, “From Farms to Incubators: Women Innovators Revolutionizing How Our Food is Grown,” which tells the stories of women entrepreneurs who are transforming agriculture through high technology.
Claudia Pizarro-Villalobos was born and raised...
Guest Column | Cal State Monterey Bay Will Drive Future of Ag Technology
Cal State Monterey Bay had an exciting start to the semester with the first students entering our new mechatronic engineering program — which combines mechanical, electrical, software and systems engineering skills — and the project launch of our Edward “Ted” Taylor Science and Engineering...
2023 wine grape harvest begins in Monterey County
SALINAS VALLEY — The 2023 Monterey County wine grape harvest has begun with Scheid Family Wines’ Isabelle’s Vineyard located in the Salinas Valley along River Road, west of Chualar, on the Monterey Wine Trail, announced Monterey County Vintners and Growers Association last week.
Cool weather delayed the...
ALBA program empowers Salinas Valley farmworkers to become leaders in sustainable agriculture
SALINAS VALLEY — Agriculture and Land-Based Training Association (ALBA) is spotlighting its transformative Programa Educativo para Agricultores (PEPA), a comprehensive training program empowering farmworkers to transition into successful organic farmers.
This program is reshaping agriculture in the Salinas Valley, offering Latino farmworkers the tools and...
Monterey County launches cannabis equity survey
MONTEREY COUNTY — Monterey County Cannabis Program is in the process of assessing how communities have been impacted by cannabis prohibition and the War on Drugs and exploring how to more equitably develop this new industry.
Tier 1 funding from the California Office of Business...
Farmworker Housing Study Oversight Committee convenes to review progress
CENTRAL COAST — Despite significant progress since the release of a landmark 2018 farmworker housing study quantifying critically overcrowded housing conditions for agricultural workers in the region, thousands more homes are needed to relieve severe overcrowding, unaffordable rents and ensure the stability of the...
Guest Column | Food Security is Critical to Economic and National Security on California’s Central Coast
The agricultural stretch of California’s Central Coast along the Salinas Valley is often called the “Salad Bowl of the World,” and for good reason. It supplies over 60% of the nation’s lettuce and substantial portions of strawberries, spinach and broccoli. But beyond the fertile...


















