46.2 F
King City
February 4, 2026

Nutrition incentive program launches in King City, Greenfield

Double Up Food Bucks
KING CITY — Aspire Health, in close collaboration with Blue Zones Project Monterey County, has announced the expansion of the Double Up Food Bucks (DUFB) program to South Monterey County. Launched in November 2023 at the La Princesa Markets on Williams Road and East Alisal...

King City FFA students host caravan parade in lieu of annual donkey basketball

KING CITY — An FFA caravan hit Broadway Street last Wednesday as part of the FFA Week lineup for the Future Farmers of America at King City High School. The caravan had 35 vehicles, including diesel trucks from L.A. Hearne and Bassetti Farms, which blew...

Lofgren visits Salinas Valley, receives nod from Panetta and Rivas

Zoe Lofgren salinas
SALINAS — As the decennial redistricting process wrapped up last month, the concern from The World’s Salad Bowl started to mount. Local politicians, regional business giants and other community leaders asked how a plan to pair the international agricultural hub with the Silicon Valley...

Guest Column | King City’s Commitment to Agricultural Employee Housing

Steve Adams
The City of King has implemented a comprehensive effort aimed at attracting and increasing quality housing for our local agricultural employees. There has been a significant amount of misleading information in the community regarding the City’s position involving the permitting of a local temporary seasonal...

South County farmer to receive national award in September

South County organic farmer Israel Morales Sr. of JV Farms Organic in Soledad will receive the Organic Farmer of the Year Award at the Organic Trade Association’s Leadership Awards set for Sept. 11 at the Belvedere Hotel in Baltimore, Md.

Food for power

Cesar Mendoza had been a participant in Food, What?!, an organization that brings the youth of Santa Cruz County into the world of farming, food production and cooking.

New mural honors Salinas Valley Fairgrounds and ranchers

KING CITY — A new mural is in the works on the side of Pete’s Towing, with artwork that pays tribute to Salinas Valley ranching and the Salinas Valley Fair. The project is being spearheaded by King City in Bloom, with art direction by Jennifer...

How the drought is affecting California’s crops

In recent weeks, dangerous heat has killed hundreds of people in Oregon and Washington, endangered workers across the region and strained California’s power grid. It has also exacerbated the slow-moving natural disaster already punishing the West: the drought. Late last week, Gov. Gavin Newsom formally urged...

South Monterey County cattle business evolves into growing beef producer

KING CITY — Jeremiah Casey arrived in San Lucas, Calif., in 1861 as a young Irish immigrant. He started homesteading and ranching, raising beef, finishing them on grass and marketing them as best he could, given the limited resources at hand.Ā  Back then, ranchers didn't...

Salinas Valley Fair returns with ā€˜thrills’ this week

Salinas Valley Fair
KING CITY — Salinas Valley Fair will bring ā€œGolden Hills & Fair Time Thrillsā€ for its 80th celebration taking place Thursday through Sunday at the Salinas Valley Fairgrounds in King City. ā€œWe are so excited to celebrate the 80th Annual Salinas Valley Fair, May 16-19,ā€...