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King City
January 23, 2026

Enrichment program teaches hundreds of South Monterey County youth about farming

KING CITY — Hundreds of third-graders recently roamed the Salinas Valley Fairgrounds in King City to learn about agriculture during the annual South County Farm Day. Students from Gonzales, Soledad, Greenfield and King City schools attended the free educational enrichment program on Jan. 26,...

Salinas hospital hosts Farmers’ Market every Friday

Salinas Valley Memorial Healthcare System’s Farmers’ Market kicked off its 2017-2018 season last Friday, May 19. The Certified Farmers’ Market offers fresh fruits and vegetables, flowers and other items.

Lofgren visits Salinas Valley, receives nod from Panetta and Rivas

Zoe Lofgren salinas
SALINAS — As the decennial redistricting process wrapped up last month, the concern from The World’s Salad Bowl started to mount. Local politicians, regional business giants and other community leaders asked how a plan to pair the international agricultural hub with the Silicon Valley...

Thousands of farmworkers are prioritized for the coronavirus vaccine

COACHELLA, Calif. — The sun-baked desert valley tucked behind the San Jacinto Mountains is best known for an annual music festival that draws 100,000 fans a day and a series of lush, oasis resort towns where well-heeled snowbirds go to golf, sunbathe and party....

Salinas Valley farmers seek rebound after floods, virus hit lettuce crops

SALINAS VALLEY — Things were challenging enough for lettuce growers in Monterey County’s Salinas Valley before Mother Nature dealt a one-two punch in this year’s storms. Farmers in 2022 had suffered an estimated $150 million in crop losses as impatiens necrotic spot virus — a...

Smith Family Wines discontinues wine production

After 30 years of making its own wine, Smith Family Wines will discontinue producing the Paraiso, Irie and Alexander-Smith labels and close the tasting room at the Paraiso Vineyards on Paraiso Springs Road in Soledad.

Ag Land Trust receives more than $8M in grants to preserve Salinas Valley farmlands

Rows of lettuce growing in a field
SALINAS VALLEY — California Strategic Growth Council has approved more than $8.3 million in grants to the Ag Land Trust (ALT), a nonprofit dedicated to farmland preservation along the state’s Central Coast. The funding will enable the organization to purchase conservation easements on three key...

Monterey County agriculture pumps more than $11B into local economy, study finds

Agricultural workers harvest greens
MONTEREY COUNTY — Monterey County agriculture pumped more than $11 billion into the local economy in 2023 and supported 81,315 jobs, according to a new economic report. Assistant Agricultural Commissioner Rich Ordonez released the latest comprehensive analysis of the county’s largest industry on Nov. 18,...

Monterey County crops decline in value after pandemic and fires

MONTEREY COUNTY — Crop values fell in 2020 by a total of $499 million from 2019, with 2020’s total at $3.9 billion, according to the Monterey County Crop Report issued by Monterey County Agricultural Commissioner Henry Gonzales on July 20. The 11.3% decrease in production...

Weed control effort seeks to curb virus threat for Salinas Valley’s lettuce

Salinas Valley lettuce
SALINAS VALLEY — Monterey County has enacted a mandatory abatement program for select weeds as part of an effort to contain the impatiens necrotic spot virus, or INSV, which has severely impacted the region’s lettuce crop in recent years. Officials are urging residents who notice...